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PR: The Substance: Albert Hofmann's LSD on DVD Aug 27


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Release Date: August 19, 2013, 7:35 am
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The Substance: Albert Hofmann's LSD on DVD Aug 27In 1943, at the Sandoz chemical-pharmaceutical laboratories in Basel, Switzerland, chemist Albert Hofmann, in search of a respiratory and circulatory stimulant, first synthesized LSD.

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DVD Grade:

For Immediate Release
Coming to Home Video DVD and VOD on August 27th
from Icarus Films Home Video

The Substance: Albert Hofmann's LSD

"A fascinating film...makes for compulsive viewing!" - Screen Daily

July 25, 2013: Martin Witz's "eye-opening" The Substance: Albert Hofmann's LSD, a social and scientific history of the drug, arrives on home video DVD and VOD on August 27th, 2013 from Icarus Films Home Video. (The National Post) As a bonus feature, the release will include a 26-minute interview with director Martin Witz.

In 1943, at the Sandoz chemical-pharmaceutical laboratories in Basel, Switzerland, chemist Albert Hofmann, in search of a respiratory and circulatory stimulant, first synthesized LSD.

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Martin Witz's The Substance: Albert Hofmann's LSD is an informative and entertaining investigation into the history of a drug so potent that mere fractions of a milligram can alter a subject's perception of reality.

Viewers follow the tangled path the lead Hofmann's discovery out of the lab and into military experiments, clinicians' offices, and the streets.

As the film illustrates, the notoriety and sense of possibility surrounding LSD persist to this day. We see that, decades after it first began to appear on international drug blacklists, doctors and researchers have resumed exploring its potential medical and therapeutic applications.

"A great assert to historians and the general public alike," and packed with "fantastic archival footage," The Substance follows the story of LSD on a fascinating historical, scientific, and cinematic trip. (Leonardo Reviews; NOW Toronto)



"Revealing and entertaining!" - Cineman "Concise and finely made." - Straight.com "Highly recommended...THE SUBSTANCE is an excellent overview of the rise and fall of LSD." - Educational Media Reviews Online

BONUS FEATURE:

26-minute interview with director Martin Witz

Selected Awards and Festival Appearances:

Audience Award: Best Documentary, 2012 Berlin & Beyond Festival

Locarno Film Festival

Seattle International Film Festival

BAFICI (Buenos Aires)

IDFA (Amsterdam)

DOK Leipzig

One World Human Rights Film Festival (Prague)

Festival dei popoli (Florence)

The Substance: Albert Hofmann's LSD

A film by Martin Witz

DVD/90 min/Color/2011

UPC# 8-54565-00158-9

SRP: $29.98

Pre-Book Date: 7/30/13

Street Date: 8/27/13



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News Editor August 19, 2013, 7:35 am